I doubt that’s the case, currently.
Right now, there’s a lot of genuine competition in the AI space, so they’re actually trying to out compete one another for market share. It’s only once users are locked into using a particular service that they begin deliberate enshittification with the purpose of getting more money, either from paying for tokens, or like Google did when it deliberately made search quality worse so people would see more ads (“What are you gonna do, go to Bing?”)
By contrast, if ChatGPT sucks, you can locally host a model, use one from Anthropic, Perplexity, any number of interfaces for open source (or at least, source-available) models like Deepseek, Llama, or Qwen, etc.
It’s only once industry consolidation really starts taking place that we’ll see things like deliberate measures to make people either spend more on tokens, or make money from things like injecting ads into responses.
https://workspace.google.com/blog/identity-and-security/an-overview-of-gmails-spam-filters
Maybe a lot of people just mark it as spam for some reason, wonder why that could be? Could it be because they simply don’t like your emails and think they feel spammy? No, that couldn’t be it, it has to be that the same company that kissed up to Trump also just hates republicans now for some reason! /s